The ultimate guide to restaurant marketing

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Master your restaurant marketing strategy

Much like the food industry itself, marketing has changed a lot in the past few years. Technology has transformed the way we do business—something you likely already understand if you’re interested in opening a CloudKitchens delivery-only restaurant. 

To succeed, you need to know today’s most effective restaurant marketing strategy tips and keep them top of mind throughout your food business journey. After all, marketing isn’t something you take care of once and then forget about—it’s an ongoing endeavor, a practice that’s absolutely essential to the health and vitality of your business. 

At CloudKitchens, we’re all about supporting food entrepreneurs as they shape the future of the industry. That’s why we’ve put together a free marketing e-book, “The ultimate guide to restaurant marketing” to help you craft a flawless restaurant marketing strategy. 

This helpful guide is organized into six key focus areas that explain how to:

  • Promote a new location or brand
  • Drive sales with delivery app promotions
  • Leverage paid channels for extra boost
  • Grow your following on social media
  • Optimize third-party listings
  • Utilize our best tips and tricks to amplify your strategy’s effects

Getting started is simple—just download the e-book and dive in. And when you’re finished, feel free to give us a call. We’ll be delighted to answer your questions, schedule a tour of one of our facilities, and get you set up on the path toward your delivery-only dreams.

Overview

The ultimate guide to restaurant marketing

delivery-app-marketing

Understand delivery app algorithms

Reach more customers online with an optimized menu, fast delivery times and higher efficiency

restaurant-marketing

Master your marketing strategy

Learn how to master your online marketing strategy with detailed menu descriptions and delivery app promotions.

optimize-your-online-menu

Optimize your online menu

See how you can stand out from the competition on top food delivery apps.

food-photography

Master food photography

Make your online restaurant brand stand out from the rest with high quality food photos.

FAQ

Questions? We're here to help.

Is marketing really necessary for a delivery-only restaurant?

While marketing is by no means a requirement, we highly recommend implementing a solid marketing strategy for your delivery-only restaurant. 

There are more delivery kitchens in operation than ever before, so standing out from the competition is essential to the success of your business. From pushing new customers down the sales funnel to inspiring repeat business, great marketing can only serve to improve your operations.


Should I hire a marketing professional to help with my delivery kitchen?

Although hiring a dedicated marketing professional may be a worthwhile investment, it’s entirely possible to manage marketing for a delivery kitchen yourself. It all comes down to time and resource commitments—if you have a busy schedule and enough money in the budget, it may be worth the investment to hire a marketing team. If not, it’s still important to put some effort into marketing.


What types of marketing are best for online food delivery operations?

From paid advertising campaigns to viral social media videos, there are numerous digital marketing avenues to explore. What will work best is entirely dependent upon your unique business model, and it may take a bit of experimenting to nail down. 

Fortunately, our marketing e-book, “The ultimate guide to restaurant marketing” details all of your options. In fact, we cover everything from how to earn five-star reviews to how to launch a successful loyalty program. 

The answers to all your marketing questions are just a couple of clicks away, and there’s no need to pay—CloudKitchens e-books are completely free.