How to build a successful online menu

Download our menu guide and learn how to craft a craveworthy online menu

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Learn how to create an online menu that leaves a lasting impression

Whether you’re starting from scratch or you’ve already developed dozens of recipes, creating a successful menu takes more than just cooking. Preparing delicious food is an art form, and selling it to online customers is another. 

Well-named dishes, enticing descriptions, high-quality pictures, logical organization, margin-padding add-ons—they’re all vital pieces of a functional online menu. And with fifty-three million users ordering delivery cuisine through apps in the United States alone, it takes more than “good enough” to capture their attention.

Rise to the top of the delivery food apps with a stellar menu—and, help from CloudKitchens. We have all the information you need in our free e-book, “How to build a successful online menu.” (Yep, you read that right—it’s totally free.)

Here’s just a taste of what we’ve cooked up for you:

  • Delivery app statistics to guide your decision-making
  • The top types of cuisines purchased through delivery apps (and how to tag them properly so that folks can find your crave-worthy food)
  • Structuring advice regarding how many menu items to list and how to categorize a menu so it's easily understood.
  • Detailed, app-specific information about image hosting, dimensions, and resolution, so you can create enticing banners with a professional edge
  • A guide to competitive pricing (as well as profit-boosting add-ons and modifiers)

All that valuable information (and more) can be found within the e-book, which we’re providing to you for free. Why? 

Because we believe in supporting delivery-only entrepreneurs from every angle.

Building a successful online menu


Categorize your delivery menu

Learn how to structure your menu items and modifiers for a fully optimized online menu.


Master menu pricing

Start maximizing revenue by using our tips and tricks for optimal menu pricing.


Market your new menu

Learn how to get your menu in front of more hungry customers online.


Maximize your online reach

Unlock tips and tricks for dominating online delivery platforms with each online menu you create.


Questions? We're here to help.

What do I need to know to create a successful online menu?

The short answer? A lot. Some of the topics you should be well versed in while creating a delivery menu are popular cuisine types, descriptive menu copywriting, how to pare down and structure menu offerings, marketing and audience targeting, and of course, pricing. 

It’s more than we can cover in a single FAQ answer, but luckily, we wrote the book on it. Specifically, an e-book—“How to build a successful online menu”—which you can download for free on this page.

Which app is best for a delivery kitchen?

Each delivery app offers different benefits and restrictions, and their usefulness depends entirely on the unique orientation of your business. 

Fortunately, when you work with CloudKitchens, you can have your pick of the bunch—our unique delivery fulfillment tech and services make it easy for our clients to juggle multiple delivery apps with ease.

Do I need to have a brick-and-mortar location to run an online restaurant?

One of the chief benefits of running a delivery-only ghost kitchen is that you do not need to open and maintain a brick-and-mortar dining room.

Operating a delivery-only restaurant out of a CloudKitchens ghost kitchen means that you can cater directly to an online audience, enjoy fulfillment and maintenance support from our staff, and even operate multiple brands out of one, private, perfectly-sized kitchen space. 

Schedule a tour of one of our facilities today to learn more and envision the possibilities for yourself.